Written and Directed by Nelson Campbell
Produced by John Corry and Lee Fulkerson
Relaeased July 2015
The film details the battle Nelson Campbell faced in trying to bring a plant-pure diet to the state of Kentucky, a state where the citizenry faced numerous health issues triggered by poor diet. He encouraged his father Professor T. Colin Campbell, author of the famed The China Study, and Dr. Caldwell Esselstyn, Jr., author of Prevent and Reverse Heart Disease, to present their health-promoting lifestyle diet to the Kentucky Legislature where the two received enthusiastic applause.
When it came time to fund a plant-pure dietary program, the legislature balked because of lobbying by agribusiness interests. Nevertheless, Nelson Campbell raised money to fund 10-day Jumpstart programs with whole-foods, plant-based diets for small groups of participants in his hometown of Mebane, North Carolina. The people in the mini-studies ate a plant-based diet of fruits, vegetables, legumes, whole grains, nuts, and seeds. The meals prepared for the participants were devoid of sugar, salt, and oil (SOS).
As expected, the participants, experienced dramatic weight loss, notable cholesterol reduction, and for some, a reduction of medication taken for chronic illnesses.
Nelson Campbell told an enthusiastic audience in a pre-screening of the film in Hollywood that he has established a PlantPure Foundation that would encourage the formation of PlantPure Pods, groups of people around the country who would join the grassroots movement to promote the message of plant-pure nutrition in their communities. The Foundation plans to enlist church organizations to make PlantPure Jumpstarts available in low-income neighborhoods at affordable prices.
The film spotlights the Campbell family that has eaten a plant-based diet for many years. The elder Campbell explains that the publisher of his book, The China Study, would have been happy if the book sold 8,000 copies. Sales of the book have exceeded over 1,000,000 copies. Younger son Tom, now a practicing physician, worked with his father to pen the book.
Kim Campbell, Nelson's wife, developed The PlantPure Nation Cookbook that includes recipes used in preparing the foods for the 10-day Jumpstart programs. Kim's recipes will aid viewers of the film in preparing the type of meals advocated in the movie.
The seed money for PlantPure Nation began with a Kickstarter campaign that enlisted 1,099 backers who pledged $163,930 by May 13, 2015. The film, that debuts nationwide beginning in July 2015, is gaining exposure in pre-release screenings in 23 cities around the United States.
Wisely, Nelson Campbell has assembled a more than capable team to create a compelling, professional film that reveals the production team's skills in script creation, narration, photography, editing, and music.
A fitting follow-up to Forks Over Knives, PlantPure Nation will hopefully help to forge a grassroots movement as the beginning blast in a health revolution that brings much needed change in the diet of so many Americans. Seeing quick positive results, anyone taking the 10-Day Jumpstart will most likely make the commitment to follow this program as a lifestyle--not just a temporary diet.